Fintech
Merchant Tier Analytics
Merchant performance tiers, segmentation, and monitoring for a payments business.
Challenge
Merchant performance needed a clearer, more consistent way to be measured and compared. Without shared tiers and monitoring, revenue, risk, and operational conversations were harder to ground in the same definitions.
Approach
I built analytics around merchant performance tiers, segmentation, and ongoing monitoring so teams could see who was performing, where risk was rising, and how revenue concentrated across the book.
Architecture
- Merchant and revenue data modeled for consistent comparison
- Performance tiers defined from business rules instead of one-off extracts
- Segmentation and monitoring views for recurring review
- Downstream reporting in the governed BI layer
Implementation
- Worked with stakeholders to define merchant performance tiers
- Built segmentation that could support revenue analytics and risk thresholds
- Created monitoring so performance changes were visible over time
Result
- Shared merchant performance definitions
- Better visibility into merchant segmentation and revenue concentration
- A repeatable basis for performance monitoring